We asked industry experts what to buy in John Lewis' early Black Friday sale: here's what to shop

Our dedicated team of experts have sorted the missable from the unmissable reductions in the John Lewis sale this month

compilation image on a beige background showing John Lewis sale items including wide leg jeans, dyson vacuum and a bottle of CK one perfume
(Image credit: John Lewis)

The John Lewis Black Friday sale has already begun and there are some serious bargains to be had. Our experts have been sniffing out the biggest deals and we've found up to 50% off big-name brands in home, beauty, fashion, and fitness.

Normally, I would caution against shopping Black Friday sales too early. However, of all the sales that are live right now, John Lewis' offering is pretty sensational. I know this, not just because I have scrolled through them myself, but because our team has verified them too. Our team isn't just made up of journalists, we are ex-industry professionals. Amongst our ranks, we count master perfumers, baristas, professional athletes, professional chefs, artists, interior designers, hair stylists and much more.

This way you can be sure that if we recommend a vacuum, it has been put through its paces. If we tell you a candle scent is too strong, it’s because we’ve smelt a thousand. If we say a coffee machine makes a good coffee, it’s because we’ve tasted 10,000.

We've pulled out all the stops, asking our experts to recommend their favourite products in the John Lewis Black Friday sale. We've curated them all, right here. So, whether you're looking for the best fitness tracker, luxury perfume, early Christmas present, or best Le Creuset deal of the day, you're in the perfect place. Here's a curation of the best deals from some of the biggest and best brands in the world, hand-picked by us, for you.

John Lewis deals by department

While we have collated the best John Lewis discounts below, the quickest way to shop is to go straight to store via these links, below. You can use our John Lewis discount codes to shop further discounts.

Best John Lewis sale home deals to shop now

Back in 1864 when John Lewis began, the business was built around your home. Specifically in those days, fabrics. Over the years they have broadened their offering, but fundamentally, home is what made them who they are. So next time you pick out a pair of curtains from John Lewis, remember that you’re buying over 150 of industry expertise in that product, priceless really.

For a sale pick I think we can find something a bit more exciting than curtains for you, but it’s a “nice to know” bit of insight. There are some big discounts on furniture, as well as air fryer deals and dehumidifier deals. We asked our Digital Home Editor, Tamara Kelly for her advice on what to shop right now.

Tefal 22 Piece Set: was £350 now £150 at John Lewis (save £200)

Tefal 22 Piece Set: was £350, now £150 at John Lewis (save £200)

This saving is just mind-blowing. As I write 36 people have bought the product today, and I'm not surprised. I actually have a very similar set with the Ingenio removable handles and I love them. I do feel a bit sore that I paid full price after seeing this deal.

Even better, the stainless steel is 100% toxin-free, dishwasher safe and guaranteed for 5 years. When I spoke about unmissable savings in the introduction, this is one of them.

Philips 300 Series Air Fryer: was £179.99now £99.99 at John Lewis

Philips 300 Series Air Fryer: was £179.99, now £99.99 at John Lewis

Philips were some of the first people to make air fryers and they've remained at the top of the game ever since. This dual-zone model is perfect for busy families. It has useful pre-sets, speedy settings, and a timer for busy chefs too.

Dyson V10 Absolute Cordless Vacuum Cleaner: Was £449 Now £299.99
Best Dyson discount on offer

Dyson V10 Absolute Cordless Vacuum Cleaner: Was £449 Now £299.99

Dyson rarely offers discounts but because of the competitive nature of seasonal sales John Lewis can't be 'knowingly undersold' so they currently have the best discount on this brilliant vacuum. I own this model and can say, it might not be the latest to the market but it is an exceptional vacuum that produces outstanding performance. I still audibly gasp when I see how much microscopic dirt it picks up around my 'clean' home.

Eddingtons Chilton Large Beech Wood Kitchen Butcher's Trolley: Was £1275 Now £637.50
Kitchen island

Eddingtons Chilton Large Beech Wood Kitchen Butcher's Trolley: Was £1275 Now £637.50

There are discounts, and then there are enormous discounts like this highly functional piece of kitchen furniture. Consider this the floating island to maximise any kitchen, large or small. The freestanding, moveable Butcher's block provides additional counter space for food prep, additional storage and even a place to pull up a stool for extra social space.

John Lewis ANYDAY Cast Aluminium Non-Stick Round Casserole: Was £45 now £31.50

John Lewis ANYDAY Cast Aluminium Non-Stick Round Casserole: Was £45 now £31.50

This versatile cookware will be the workhorse of any busy kitchen this autumn. The one-pot-wonder is as ideal for poaching and stewing on the hob as it is for roasting and slow cooking in the oven. Like similar cast iron dishes, the aluminium material provides excellent heat distribution, preventing hot spots when you're cooking. Because aluminium is not naturally induction compatible, the in-house design team has added a stainless steel base plate to induction compatibility.

Truly Glass Hurricane Candle Holder: Was £90 now £63
Chic lantern

Truly Glass Hurricane Candle Holder: Was £90 now £63

It was love at first sight when I saw this stunning hurricane lantern. The elegant fluted glass design welcomes a sophisticated touch to any room where candles play a part in creating ambience.

The best John Lewis fashion sale deals to shop now

When you think about fashion and clothing, John Lewis probably isn’t the first place that springs to mind. Well, maybe it should be.

Our Digital Fashion Editor Caroline Parr has selected some of these top sale picks from John Lewis' fashion department, with some incredible reductions on beautiful pieces from brands we all know and love. "Maybe I’ll regret writing about it as I watch all the best stuff sell out. Check out what I’ve found from Carvela, Reiss and various others."

Carvela Lovebird Embellished Bootie Ankle Boots: Was £169 Now £119
Party season ready

Carvela Lovebird Embellished Bootie Ankle Boots: Was £169 Now £119

These have got Christmas party season written all over them. A great way to revamp your favourite old LBD, add tights and these sparkly ankle boots then dance the night away! The sharply pointed toe is so chic, and the heel height is absolutely manageable.

Mint Velvet Floral Midi Dress: Was £159 Now £99
As seen on Cat Deeley

Mint Velvet Floral Midi Dress: Was £159 Now £99

Cat Deeley wore this blooming beautiful floral dress a few months ago, and we haven't stopped thinking about it ever since. The ruched front is very Victoria Beckham, and the red in the print makes it ideal for a wintry wedding. Mint Velvet is brilliant at the moment, so make it your first port of call for a new season wardrobe refresh.

Reiss Lani Hybrid Midi Dress: Was £228 Now £158

Reiss Lani Hybrid Midi Dress: Was £228 Now £158

In this season's hottest hue, chocolate brown, this midi dress boasts a knitted bodice and a flattering floaty skirt. It's got 5-star reviews, and it's also available in ivory. It will look so expensive teamed with gold jewellery, making it a sophisticated alternative to sequins for the Christmas party season.

Sweaty Betty Zero Gravity 7/8 Illuminate Running Leggings: Was £100 Now £38

Sweaty Betty Zero Gravity 7/8 Illuminate Running Leggings: Was £100 Now £38

This is a really good price for a pair of Sweaty Betty's ever-popular leggings. If you're bored of wearing black or navy leggings, these are a great way to stand out, whether you're training for a marathon or running errands. They offer UV40+ protection and there's a pocket to hold your phone.

Didriksons Marta Parka Jacket: was £200 now £170 at John Lewis (save £30)
Limited sizes available

Didriksons Marta Parka Jacket: was £200, now £170 at John Lewis (save £30)

Everyone needs a trusty parka for autumn and this style is reduced in four different colours. Granted, it isn't a huge saving, but it beats spending full price. In a sleek, neutral stone hue, this is a coat you will pull out countless times over the next few months.

Sweaty Betty Super Soft Flow Ribbed Yoga Leggings, was £90 now £44 (save £46)

Sweaty Betty Super Soft Flow Ribbed Yoga Leggings, was £90 now £44 (save £46)

With £46 off, this is one of the best deals on Sweaty Betty I've seen in the John Lewis sale. Very similar to the Power leggings (also reduced in the Sweaty Betty sale) in many ways, these are super soft with a ribbed feel, supportive with a drawstring waistband, and sweat-wicking, making them perfect for anything from jogging to yoga workouts – or simply lounging around the house. There's also a useful pocket for your essentials, which is a must-have for me.

Sweaty Betty Power Pro Running Sports Bra, was £65 now £32.50 (save £32.50)

Sweaty Betty Power Pro Running Sports Bra, was £65 now £32.50 (save £32.50)

You can never have too many sports bras, but high quality ones will usually cost upwards of £50. That's why this incredible deal immediately caught my eye, and it's still in stock in the majority of sizes. I'll be adding this one to my basket ASAP.

The best John Lewis beauty & fragrance sale deals to shop now

Maybe I missed a memo, but I am seriously impressed with the brands the John Lewis beauty sale has to offer. It feels comparable to Selfridges - in other words, the luxury market.

The discounts in this section are also some of the best I have come across, hence you’re going to want to keep reading. With Dyson offers and makeup discounts, there's plenty to be excited about.

It seems that their Black Friday beauty deals are already in full swing, you can still get great discounts on beauty tools and buys at John Lewis. Our Digital Beauty Editor Aleesha Badkar and Master Perfumer, Laura Honey, have selected these top buys.

Calvin Klein CK One Essence Unisex Parfum Intense: Was £41 Now £32.80
Unisex fragrance

Calvin Klein CK One Essence Unisex Parfum Intense: Was £41 Now £32.80

This iconic 90's fragrance is a revolutionary scent that appeals to everybody. The fresh, citrus aroma is ideal for everyday wear. CK One Essence opens with refreshing Italian bergamot and luscious blood orange for bold intensity, with a splash of uplifting organic green tea all grounded by a base of Australian sandalwood.

Dyson Supersonic Hair Dryer, Copper: was £329.99 now £279.99 at John Lewis (save £50)

Dyson Supersonic Hair Dryer, Copper: was £329.99, now £279.99 at John Lewis (save £50)

Dyson deals are never to be missed. You can score £50 off the brand's iconic Supersonic hairdryer for a limited time - and we mean limited. Dyson deals don't come around often, so this is well worth snapping up whilst you can.

Molton Brown Suede Orris Hair Mist: was £55 now £41.50 at John Lewis (save £13.50)

Molton Brown Suede Orris Hair Mist: was £55, now £41.50 at John Lewis (save £13.50)

When I’m thinking about buying fragrance, the first thing I do is turn to Fragrantica. This tells me the notes and shows me reviews from people who actually own it.

Scents are subjective, so the reviews can’t be taken to heart, but in this case, this hair mist comes highly rated. That says to me that this must be a good one. A great everyday alternative to a perfume that's much cheaper but can be trusted to last, it's a great new-season buy.

YSL Libre Intense:was £75now £60 at John Lewis

YSL Libre Intense: was £75, now £60 at John Lewis

This is, quite literally, the fragrance that everyone is talking about. Every time that I wear it, someone stops me to ask me what I'm wearing. The fruity, floral, amber secret is out. It's this deliciously rich and creamy scent. And it's reduced in the EDP, which lasts longer than an eau de toilette.

Best John Lewis sale fitness deals to shop now

It is never too late to start working on your fitness. Moving your body in any way, shape, or form, feels even better on the inside than any external results. If you want to get your sweat on, you have some fitness goals, or you want to get motivated, there are some really great products in the John Lewis sale.

We asked our Digital Health Editor, Grace Walsh, to suggest what to shop. She recommends keeping an eye on our pages for Fitbit deals and the best yoga mat, since other retailers have some serious savings available. If we're looking at John Lewis, there are still some impressive deals to be had.

Garmin fēnix 7 GPS, 47mm, Multisport Smartwatch, Graphite: was £739 now £469.99 at John Lewis (save £269.01)

Garmin fēnix 7 GPS, 47mm, Multisport Smartwatch, Graphite: was £739, now £469.99 at John Lewis (save £269.01)

Don't miss the chance to get this incredible piece of tech for £269 less. Designed to perform all day, every day, it boasts weeks - yes, weeks - of battery life. If you've been lusting after this Garmin to up your fitness game but the original price tag was too steep, don't wait around to take advantage of this huge saving.

Therabody Theragun Prime 4th Gen: was £275 now £175 at John Lewis (save £100)

Therabody Theragun Prime 4th Gen: was £275, now £175 at John Lewis (save £100)

All athletes will know the price of a physio - a lot. In fact, in some cases, this product is the equivalent of just one session. Any recovery beyond that avoids the need to visit a specialist and you’re making a profit.

Laura, one of our eCommerce experts, invested in the Theragun Pro at the beginning of the year and swears by it, but this is a cheaper alternative that is smaller and easier to work with.

NordicTrack GX 8.0 Indoor Studio Bike: was £799 now £499 at John Lewis (save £300)

NordicTrack GX 8.0 Indoor Studio Bike: was £799, now £499 at John Lewis (save £300)

Cycling is a fantastic way to exercise, but getting out and about on a bike isn't always practical. At-home cycling machines tend to cost a fortune, which is why we're jumping straight on this huge £300 saving whilst we can. If you've lusted after a Peloton but couldn't quite justify it, this is a fantastic alternative.

The best John Lewis electrical sale deals to shop now

I’m always a little cautious of buying big-name brands, not directly from the brands themselves. I tend to think, “What if something goes wrong? Will I have problems with a warranty claim? What if it breaks on the way to me? Will they replace it?”

When I buy from John Lewis, all of these worries disappear. In certain cases, I’ve actually bought products from them as a preference because they offered additional warranty beyond the manufacturer. With electrical appliances this level of customer protection is invaluable.

Samsung QE55QN85D 55 inch TV: was £999 now £899 at John Lewis (save £100)

Samsung QE55QN85D 55 inch TV: was £999, now £899 at John Lewis (save £100)

Be wary if you’re looking through the sales in the TV section. I had to scroll a long way before I came to some cash reductions. Before that, it’s all “50% off a soundbar”.

Well fortunately TVs have speakers so unless you’re creating a home cinema, a soundbar can wait. This catchily named TV from Samsung is absolutely giant, and by a household name, you won’t be disappointed.

LG F4Y5102BIN Washing Machine: was £620 now £419 at John Lewis (save £201)

LG F4Y5102BIN Washing Machine: was £620, now £419 at John Lewis (save £201)

With this huge saving of £201 you could literally buy another washing machine, start a laundrette and sail off into the sunset by the end of the year. LG offers a 2-year guarantee, free UK delivery and an excellent energy rating this is a safe bet.

Some of LG’s best features are included in this product such as; TurboWash reducing wash time by 49 minutes, TrueSteam to soften and remove odour. You’ll be the envy of the town.

When is the best time to shop the John Lewis sale?

John Lewis has launched their Black Friday sale already (even though the event doesn't officially start until 29th November). That means that now is a great time to get shopping on John Lewis, but you also hold all the cards. Deals might sell out, but I think it's in the brand's best interests to keep offering you sensational deals, day after day. 

I always see some of the best deals of the year around now from John Lewis anyway, so now really is the time to get your Christmas shopping done early.

What is the John Lewis ANYDAY sale?

The John Lewis ANYDAY sale features own-brand products, often reduced to clear. The ANYDAY sale includes everything from fashion to homewares to luggage and is more than worth checking in on regularly, though deals will end when stock runs out.

Is it worth shopping the John Lewis Clearance Sale?

If you click through to the John Lewis Clearance Sale, you are likely to find yourself on the main John Lewis sale page, from which you can navigate to all the different departments' sale pages.

Does John Lewis have a sale on Prime Day?

John Lewis does not participate on Prime Day as such, though there is a specific John Lewis Amazon page with, when it is kept up to date, shows deals for Amazon products. Think: Amazon Firesticks and Amazon Alexa products.

This year, Prime Day was on the 16th and 17th of July and some high street retailers dropped their prices to match Amazon. Bear in mind, too, that Amazon has held a second Prime Day sale in October in the past year, and in 2024 also held a spring sale. We will keep this page updated in tandem.

When is John Lewis' Black Friday sale?

The John Lewis Black Friday sale has already started, even though the event officially only starts on 29th November. Usually, John Lewis' Black Friday deal includes discounts of up to 50% on fashion, furniture, beauty and fitness gadgets and kit.

How long does John Lewis Black Friday last?

The John Lewis Black Friday sale technically begins now, even though the event starts on November 29th 2024, but deals are already in full swing. We will keep this page updated on the start date. The sale lasts until Cyber Monday, and beyond that until deals run out. Often, this means the sale period lasts through Christmas to Boxing Day and into the January sales period, though prices and product availability will fluctuate.

When is John Lewis' Cyber Monday sale?

The John Lewis Cyber Monday sale is always the first Monday directly after Black Friday, which means it falls on December 2nd 2024. Are Cyber Monday deals as good as Black Friday deals? The answer is that it very much depends on what you want to buy and product availability.

How do you know you're getting a genuinely good John Lewis deal?

If you visit this page regularly, you will see that we monitor John Lewis sale prices regularly and throughout the year, but especially in the lead up to sales, so you can be sure we're always highlighting the best bargains, both at John Lewis, but elsewhere, too.


Kerrie Hughes
Editor

Kerrie is the editor of woman&home (digital). For seven years previously she was editor of Future’s world-leading design title Creative Bloq, and has written for titles including T3, Coach and Fit&Well on a wide range of lifestyle topics.

 

After a decade of working in retail, Kerrie went back to education at the ripe old age of 27, graduating with a first-class honours degree in creative writing three years later. Her career in journalism began soon after, when she secured a job as a staff writer at Future Plc. In the 14 years since, she has worked her way up to editor level, gaining a wealth of digital experience along the way.

As a woman&home reader and a senior digital editor, Kerrie’s main purpose is to ensure the brand delivers high-quality, relevant content to help enrich and improve women’s lives – a responsibility she feels hugely passionate about.  

Outside of work, if she manages to find a spare minute around her three young children, geriatric dog and activity-obsessed fiance, you’ll find her either throwing a barbell about at Crossfit, with her head in a good thriller novel or building one of the latest Lego ideas sets.

With contributions from