Washable, wipeable walls as wonderful as first painted

We all love a bit of a spruce up at home; transforming our rooms with a lick of paint, new accessories, and decor.

But the thought of a beautifully finished lounge often fades to be replaced with visions of messy walls from mucky fingers, juice spills, and spaghetti splats. Spending our precious time decorating can often feel deflating, but it won’t be if you use Crown Paints’ new easyclean® Breatheasy® Matt Emulsion. 

This really is paint that takes the pressure off. It’s perfect for busy households with kids and pets, as walls, ceiling, and woodwork can be wiped down easily, again and again, leaving your paintwork pristine for longer. It's been independently tested for the best stain and scrub resistance, and it comes up top. In fact, it’s 200 times tougher and more washable than standard matt emulsion, making it Crown Paint’s most durable paint to date.

Parents in the Mumsnet community rate it highly, too, giving it a 98% score in testing, earning it a reliable Mumsnet rated badge—this really is a paint you can trust. So how does it work? Its patented formula has been expertly engineered to form a protective coating that allows for more frequent wiping. So scuffs, marks, and dirt can be removed without vigorous scrubbing, meaning no deterioration to your painted walls—they’ll stay looking just as good as when you first painted them. 

And it’s not just bedrooms and living spaces that benefit, either. Kitchens and bathrooms are also protected, thanks to Crown Paints’ specially designed formulas. New easyclean® Breatheasy® Kitchen Matt emulsion has been developed to kill 99% of household germs on painted surfaces, keeping harmful bacteria at bay. 

Plus, it boasts kitchen Greaseguard+ technology for added durability against grease and grime. In the bathroom, use new easyclean® Breatheasy® Bathroom Mid Sheen emulsion, and mould, moisture, and humidity won’t affect your painted walls thanks to its special Mouldguard+ steam and condensation resistance.

What’s more, all the formulas in the range are proudly low VOC, 99% solvent-free, and asthma and allergy-friendly, thanks to their Breatheasy® technology, so you can be sure you’re making a healthy choice for your family. Go on, curb your hesitation, grab your paintbrush and get transforming your rooms. We say: bring on the choccy fingerprints!

Where to buy

Crown Paints Easyclean Breatheasy range is available to buy from Crownpaints.co.uk, Homebase, and leading independents.