From bullets to dildos, the best sex toys come in all shapes and sizes. There's truly an option out there for everyone, and with an ever-growing number of brands to choose from, there's more choice than ever this year.
The pleasure sector has been an innovation boom in the last few years, driven by big-name brands and smaller independents who have brought new concepts to the market. You'll find sleek aesthetics, high-tech extras, and pleasure-enhancing features like gentle air suction and stimulating textures - sex toys have entered a new era.
What's more, there are so many benefits of knowing how to use sex toys, whether by yourself or with a partner. Introducing sex toys into your relationship can enhance communication about how and where you want to be touched, and add a bit of novelty to your sex life, says Megwyn White, a certified sexologist and director of education at Satisfyer. "Some products can also help support couples when challenged with issues of stamina and performance. For instance, cock rings are wonderful tools to help support longer and stronger erections while also enhancing pleasure for both partners with vibrations, and products that excite the clitoris can be helpful when exploring penetrative sex."
Your needs and your body will be different from others using toys though, so it's important to find the right sex toy for you. Here, we've rounded up the best sex toys with winners in categories like clitoral stimulators, G-spot stimulators, and dildos, testing based on key factors like ease of use, versatility, and price. Whether you want to find the best vibrator you can buy or something to start off your collection, we've tried and tested some of the best sex toys and ranked our favourites according to their best features.
The best sex toys, tested by us
Why you can trust Woman & Home Our expert reviewers spend hours testing and comparing products and services so you can choose the best for you. Find out more about how we test.
RRP: £119
Best for clitoral stimulation
The Lelo Smart Wand 2 is our pick of the best wand vibrators and toys for clitoral stimulation. "This vibrator feels amazing around the clitoris and entire vulva, with even the lowest vibration levels offering a smooth, steady buzz," says our tester Ellen.
Made from smooth silicone and available in pink, blue, or black colours, the toy has a bulbous head on the end, typical of wand vibrators, with a flexible neck. This neck flexes around the vulva wherever you place it, meaning you can choose between targeted clitoral vibrations in one spot or lighter, all-over stimulation.
Settings: 10
Reasons to buy: Premium materials, versatile use
Reasons to avoid: Louder than some other wand vibrators
RRP: £22.99
Best dildo
The Curved 7 Inch by Lovehoney is a crowd-pleaser, with all the features you could ever want in a dildo, including a semi-realistic bulbous head, a tapered shaft with mock veins for pinpointed G-spot touch and additional vaginal stimulation.
A flared base takes you to a suction cup on the base of the toy, meaning you can stick this one to a wall or the side of a bathtub, and use it in a harness, for hands-free fun and sex in the shower.
Reasons to buy: Versatile use, reasonable price point
Reasons to avoid: Seven inches may be too much for some people
RRP: £14.99
Best dildo for beginners
If you're new to using a dildo or haven't used one in a while, you might find the slim seven inches of the Lovehoney Curved 7-inch dildo a bit much. In that case, the BASICS Suction Cup Dildo 6-inch may be a better option.
Much like our top pick of dildos, it has a rounded, bulbous head and mock veins for excellent internal stimulation, with a suction cup at the base. At 5 inches in circumference, it's also a little thicker than the alternative option from Lovehoney - and almost £10 cheaper.
Settings: N/A
Reasons to buy: A great size at a budget-friendly price point
Reasons to avoid: May be too thick for some
RRP: £28
Best glass toy
Glass! I hear you cry in disbelief, but yes, glass. Made from strengthened glass, when submerged in hot or cold water, and your choice of lubricant, the Ann Summers 5" Glass Rippled Dildo is the perfect toy for trying temperature play.
There are many variations of glass dildo out there, but this luxury one takes the top spot for me with its smooth, sensuous ripple design that offers a uniquely pleasurable sensation during use at different temperatures. The rounded base makes it easy to hold and manipulate to the point you want.
Settings: N/A
Reasons to buy: Great for trying something new, very easy to use, standard size
Reasons to avoid: You have no interest in temperature play
RRP: £119
Best for clitoral suction
Smile Makers' The Poet uses air pressure to provide focused, consistent or pulsating stimulation to the clitoris in a way that resembles oral sex. It's the perfect clitoral vibrator for a slow build, giving gentle air pressure that increases when you want it to with a simple squeeze of your fingers - no button pressing required. To change the stimulation style from consistent to pulsing, a button on the bulb of the toy does the job.
Unlike most clitoral vibrators, this one doesn't come with an app - just charge it up and it's ready to go. It does, however, come with a choice of multiple stimulator heads as the brand recognises that everyone's body is different, and the toy works best with a close fit around the clitoris.
Settings: 5 pulsation modes
Reasons to buy: Offers air suction, simply squeeze to intensify, easy to use
Reasons to avoid: Button to change stimulation type/turn off can be hard to press in the heat of the moment
RRP: £59.99 (but in the Lovehoney sale at the time of writing)
Best unique sex toy
The Mantric Rechargeable Remote Control vibrator isn't just one of the best remote vibrators - it's unique in its design. The pebble-shaped toy sits in the lining of your underwear, hugging the clitoris with its specialist moulded tip and pressing against the vulva when you're sat down or when you hold your legs together. Unlike other remote vibes, it doesn't sit internally, which makes it a great toy for teasing and foreplay, rather than the main event.
I also liked the LED panel feature on this toy. The colours correspond to different modes, so you always know where you left off and which one is your favourite.
Settings: 10 modes
Reasons to buy: Great for foreplay and teasing, stays in place even with movement
Reasons to avoid:
RRP: £125
Best rabbit vibrator
The Lelo Ina Wave 2 is one of the best rabbit vibrators, with its rounded shaft and a smaller arm for clitoral stimulation. Both arms move independently, so you can choose whether you want the internal or external arms or the dual vibration.
The rounded shaft, once inserted into the vagina, curves up to put pressure on the vaginal wall where the G-spot is located. It then mimics a ‘come hither’ motion while the clitoral arm moves independently for stimulation in both areas. Finding the right combination of settings can help you achieve incredible blended orgasms.
Settings: 10
Reasons to buy: Premium materials, independent arms for G-spot and clitoral movements
Reasons to avoid: The mechanism is loud and mechanical
RRP: £59.95
Easiest to use
The Hot Octopuss DiGiT looks a little different from other sex toys, but don’t let that deceive you. This device is a small but mighty toy created to be an extension of the wearer’s hand. Curving to the contour of your fingers, it’s discreet, and elegant and it packs a punch when it comes to delivering an amazing orgasm.
Thanks to the unique design, I can enjoy the toy without worrying about holding it in the right position for minutes on end, as you might with a standard bullet vibrator. It's also waterproof so you can use it in the shower and the bath, and it offers multiple speeds and programs, so there's something for everyone.
Settings: 5 speeds and 5 patterns
Reasons to buy: Finger loop for easy use, intense vibrations
Reasons to avoid: Wider tip doesn't offer pinpointed stimulation
RRP: £54.99
Best kegel balls
This sex toy doubles up as one of the best pelvic floor trainers, making it a great choice for dual G-spot stimulation and pelvic floor toning.
The Lovehoney Super Squeeze Rechargeable Vibrating Double Kegel Balls are made from super smooth silicone - all you need is a dash of your lubricant to get started. I find them weighty enough to feel the impact, without feeling like it's going to slip out, and they are simple to use. Importantly though, they're not just manual toys - these balls have three speeds and four modes of vibration for internal stimulation too, which is a bonus, so you can combine using these with clitoral stimulation for double the pleasure.
Settings: 3 speeds, 4 vibration modes
Reasons to buy: Doubles up as a pelvic floor trainer, great for dual stimulation of G-spot and clitoris
Reasons to avoid: You don't enjoy hands-free internal stimulation
RRP: £65
Best discreet vibrator
The Crave Vesper is a sleek wearable bullet vibrator, made of stainless steel and finished in 24K gold with a matching chain. It's very popular these days, so perhaps not quite the discreet vibrator it once was, but most people still wouldn't recognise it. Surprisingly powerful, lightweight and the perfect accompaniment to any outfit, the Vesper shows how far sextech has come and how far it could still go.
The Vesper, which is also one of our best luxury sex toys can be layered with other pieces of jewellery and dressed up or down. High-grade gold makes this device skin-safe, plus it quickly warms to your skin's temperature.
Settings: 4
Reasons to buy: Discreet design, powerful vibrations
Reasons to avoid: Only 4 settings to choose from
RRP: £42
Best sex toy for beginners
Satisfyer's Charming Smile is a top-tier option for a G-spot vibrator, without the premium pricing. My favourite feature is the flexible shaft, which naturally rests on your G-spot and you can flex to suit your body - both inside and out, as the head of this vibrator makes for a great clitoral stimulator as well.
The Charming Smile makes the top pick for the best sex toys for beginners because of these versatile features and how easy it is to use. The toy fits seamlessly into the palm of my hand and the loop handle makes it easier to hold the toy and access the control pad during use. Plus, there are 12 different vibration settings and the toy is made from smooth silicone material, which almost guarantees an easy ride if you pair it with your choice of the best lube.
Settings: 12
Reasons to buy: Flexible when in use, premium materials, easy to use
Reasons to avoid: Magnetic charging point can come away from the charger
RRP: £89.99
Best sustainable sex toy
Love Not War is a sustainable sex toy brand that minimises waste and makes it easy to switch up your self-love routine depending on your mood. The Amore features a sleek rose gold handle and a sloped silicone head for smooth, targeted stimulation across multiple settings.
The Amore is part of a collection by Love Not War and being a sustainable sex toy brand, it offers one base that can be used for all of the toys and allows you to swap them out interchangeably if you buy direct from the brand. It's the feature I love most about this brand. Not only does it save space and money, it's perfect for those with a limited collection who want a bit of everything. If you already own one of Love Not War's excellent vibrators and just want the AMORE head attachment, you can buy that separately for £44.99.
Settings: 4 intensity levels and 7 vibration patterns
Reasons to buy: Multiple heads available, premium materials, very quiet when in use
Reasons to avoid: Heavy, slim design means it's harder to hold than some other toys
RRP: £199.99
Best sex toy for couples
Tease Us is one of the best sex toy kits for couples, offering two options (a clitoral vibrator and a cock ring or two clitoral vibrators) for dual stimulation and sexual satisfaction. While I was initially concerned about having to use an app, this wasn't as interruption as I thought it would be on the more basic settings and you can use the toys without app connectivity if you want to.
The remote works up to three meters away as well - as tried and approved by us - making it a great option for getting physical outside of the bedroom.
Settings: 10 modes
Reasons to buy: Hands-free clitoral stimulation, dual stimulation with a partner
Reasons to avoid: Requires app connectivity to make the most of the toy, which some people who prefer to do without
RRP: £132
Best hands-free toy
At first glance, the Dame EVA 2 might not look like a sex toy as it's so unique in design. Two small arms hook over the outer labia, allowing hands-free clitoral stimulation. The main body of the otherwise small toy stays fixed over the clitoris, leaving you free to touch yourself or your partner, to add some penetration into the mix, or to simply sit back and relax.
Made from smooth silicone with three intensity levels controlled by a small button on top of the device, the EVA II has a battery life of five hours - unless you’re running it on the highest setting, I found, then it may only last an hour.
Settings: 3 intensity levels
Reasons to buy: Small in size for direct stimulation
Reasons to avoid: Only a few intensity levels to choose from
RRP: £20
Best for anal sex
Satisfyer's Love Beads make for the perfect playmate if you're new to anal sex. Both are made from body-safe silicone and have different textures across the balls so there's a great variety of feeling when they're in use, which can either be during solo play or in combination with another sex toy - like a bullet or G-spot vibrator. You can even use these beads during penetrative sex for additional stimulation.
"I've never tried anything like this before so I was a little nervous about giving them a go, but the quality of the silicone is high as they feel super soft, even without any lube on them. Although you definitely will need this whenever you're using them," says our tester, who picked these as one of the best sex toys thanks to the beads' super-accessible shape and size. "There's a normal ring on the end of one of the beads, which I've seen on other types of toys like this since trying these, but the other one has a longer strap which you can wrap around your wrist. I've never felt concerned but I wanted a wrist-strap but it does feel more secure than the ring so it's very reassuring."
Reasons to buy: Good size for beginners, large loop handle
Reasons to avoid: Wrist strap on only one set of beads
How we tested and selected the best sex toys
We spoke with experts to determine the best sex toys for beginners, for the more practiced, for solo sex, and for partnered sex. Taking cost and practicality into account, we looked at the best budget sex toys, high-end thrills, innovative sex tech, hands-free, and miniature devices. Once we explored the collection and consulted the experts on what makes a great sex toy, the woman&home health team tested every toy ourselves.
How to choose one of the best sex toys
- Find out what you like: This is the most important part of choosing a sex toy - they're supposed to be pleasurable after all. "I recommend getting to know your body using your own hands to help feel the details of where you like the touch," says White. "Sexual wellness devices are then great for adding extra stimulation. Think of them as tangible guides to pleasure, helping you to tune in and become more responsive to sensual touch."
- Consider materials: White suggests looking carefully at the materials your potential purchases will be made from. Consider whether silicone, which is easy to clean but can't be used with certain types of lubricant, will be a better choice for you than glass for instance, which is ideal for those who love temperature play.
- What's your budget? The best sex toys can range from just a few dollars or pounds into the hundreds, so it's important to figure out your budget before you start shopping. However, just because the toy is more expensive doesn't it'll offer more than one of the best vibrators to buy on Amazon.
- Location, location, location: Where are you going to use your sex toy? If you're planning sex in the shower, you'll need a toy that's totally waterproof or at least submersible. If not, then it may not be so much of a concern. If you're taking your toy away with you to use abroad, you'll need to consider one with a travel lock to prevent any awkward buzzes from your suitcase mid-flight.
- USB chargeable or batter-powdered: Many of the best sex toys are chargeable via a USB cable which fits neatly into a main power source. However, others require batteries. Either charging method won't necessarily affect how the toy works but you'll need to decide if you prefer one over the other before buying. For example, ask yourself whether you'll really remember to buy batteries.
How to care for your sex toys
- Learn how to clean sex toys: If you want your new purchase/s to stand the test of time, it's worth investing in cleaning supplies to keep them well-washed and free of dust and debris from the bedroom. For most sex toys, simple bod-safe soap and warm water will be enough but others may require more specialist methods. Always read the care instructions for your toy before cleaning.
- Find out how to store sex toys: Keeping your sex toys clean and safe when they are not in use is equally as important. Silk or satin storage will always be best for the material but if they're going to be thrown around a bit (i.e. you're going to take them in your suitcase on holiday), it may be worth investing in some more secure storage options. Also, storing toys made of porous materials (e.g. rubber or jelly) together will cause them to degrade.
- Store the chargers with the toys: We all know the frustration of not being able to find a phone or laptop charger when we need one - now imagine not being the charger for your favourite sex toy. Where possible, always store the chargers with the vibrators.
Why couples should try using sex toys together
Whether the aim is a mind-blowing orgasm alone or with a partner, research from Rutgers University-Newark shows that masturbation techniques are good for the body and that sex toys can elevate experiences to new heights. If used with a partner, toys can be the catalyst for new and refreshing experiences and when used solo, they can be an incredible way to explore and reconnect with your body and sexual identity.
As noted, the benefits of using a vibrator include helping you (and your partner) understand where and how you each like to be touched, and adding an extra point of pleasure into the mix. For example, you might be having penetrative sex most of the time, but research from Concordia University shows that 70% of women actually need some kind of clitoral stimulation to have an orgasm. That's where it comes in handy to know how to use a bullet vibrator.
Who makes the best sex toys?
Some of the most recognisable names, like LELO, Womanizer, Lovehoney and Smile Makers, make the best sex toys. But like we said, every body is different, so what one person considers to be the world's best vibrator, might not be the same to the next.
However, there is an index of quality, innovation and consideration for women's health and pleasure that factors in how we select the best sex toys. We know, for example, that certain body-safe materials, such as phylate -free, medical-grade, vegan and cruelty-free silicone are used by certain brands and not by others. We also know that rechargeable high-spec motors and batteries are used in the best vibrators in the world, but that in others, you can use AAA or AA batteries.
In a world where femtech and sex positivity are huge talking points, women all over the world are prioritizing their pleasure and self-care. As a result, sexual wellness categories are some of the most visited areas on many shopping sites and we're seeing new brands pop up every day. All of the contenders on this list, for example, have been carefully selected and many have been created by brands that are only a year or two old.
In order to select a toy that's right for you, consider your personal criteria in terms of the sensations you enjoy, things you'd like to experiment with, and how you tend to practice self-touch. Then consider things like materials, sustainability credentials, weight, size, cost and whether the company supports any charity initiatives or supports women's health more broadly. Think about how the object might look on your nightstand, whether you plan on using it with a partner, or solo, whether you have plans to travel with it, the sound it makes and how it charges. Build a collection that suits you and your needs in order to fully embrace your sexual potential.
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