Twist seam jeans is the new denim trend you need to know - just ask Serena Williams and Jennifer Lopez

Jeans with a twist...

Serena Williams performs during the Apple Music Super Bowl LIX Halftime Show at Caesars Superdome on February 09, 2025
(Image credit: Getty Images)

When you've no idea what else to wear, jeans always come to the rescue. It's still far too cold for dresses, so jumpers and jeans are what I'm reaching for each day. But if you're after a more modern silhouette than the same old denim you've been wearing for years then you've come to the right place.

You'll no doubt have heard that baggy silhouettes are huge at the moment, and you'll probably be very familiar with barrel leg jeans (side note: if you haven't tried them yet, you must. Trust me!).

But there's a denim trend for 2025 that you might not have on your radar yet, and it's almost a sister style to the incredibly flattering barrel leg. Allow me to introduce you to twist seam jeans. Making seams take centre stage, these styles have been championed by designer labels like Toteme and Givenchy, and feature seams that run around the leg, rather than just straight up and down the side.

Serena Williams planted the twist seam seed in our minds all the way back in July last year, wearing a pair of JW Anderson jeans with a cropped white wrap around shirt. It's denim, but certainly not as you know it!

Serena Williams at the Nickelodeon Kids' Choice Awards 2024 at Barker Hangar on July 13, 2024 in Santa Monica, California.

(Image credit: Getty Images)

Shop Serena's look

Jennifer Lopez is also a big fan of this denim trend. She's pictured below in December, looking very cosy indeed in her Rails jeans, paired with a Polo Ralph Lauren cardigan and R13 suede combat boots

Jennifer Lopez on December 26, 2024 in Aspen, Colorado

(Image credit: Getty Images)

Shop Jennifer's look

Caroline Parr
Digital Fashion Editor

Caroline is Fashion Editor for woman&home.com, and has been a fashion writer and editor for almost twelve years.

Since graduating from the London College of Fashion, she has spent more than a decade tracking down and writing about celebrity outfits, covering events ranging from the Met Gala to the King’s Coronation.

She has an encyclopaedic knowledge of brands, but always likes to know about new and under the radar labels. She’s originally from Liverpool, and outside of work, her great loves are leopard print and her lively but adorable cocker spaniel, Ghillie.