Jennifer Aniston's sultry red dress is now 40% off - plus the surprising wardrobe staples hidden in the Reformation sale

You'll no doubt recognise Reformation's floral midi dresses, but did you know they do amazing knitwear, denim and shoes too?

Jennifer Aniston wearing red floral Reformation dress
(Image credit: Getty Images)

The Reformation sale is always highly anticipated and hugely popular, and prices have just been reduced even further. So what are you waiting for?

The brand is one of our favourite American clothing brands, and is known for making some of the best wedding guest dresses, worn by celebrity fans like Sienna Miller and Jennifer Aniston. And can you believe the 'Kourtney' dress that Jennifer wore earlier this summer is now 40% off? It's classy, elegant and a great alternative to the little black dress you always turn to.

Prices in the sale start from £16.80, and of course everything is selling fast, but as an expert shopper I'm here to save a whole lot of scrolling. These 6 picks - ranging from ballet flats to the winter coat you'll live in for the next few months - are the epitome of affordable luxury and should be added to your style rotation ASAP.

Jennifer Aniston wearing a red floral Reformation dress

(Image credit: Getty Images)

Reformation sale: our top picks

How often are Reformation sales?

There tends to be two big Reformation sales per year - one at the end of summer around mid-August, and another around November time, so make the most of these rare deals while you can.

You can also find some amazing Reformation discounts at The Outnet or trying hiring a Reformation dress on HURR before you buy.

Caroline Parr
Digital Fashion Editor

Caroline is Digital Fashion Editor for woman&home, and has been a fashion writer and editor for ten years.

After graduating from the London College of Fashion, she has spent the last decade tracking down and writing about celebrity outfits, covering events ranging from the Met Gala to the King’s Coronation.

She has an encyclopaedic knowledge of brands, but always likes to know about new and under the radar labels. She’s originally from Liverpool, and outside of work, her great loves are leopard print and her lively but adorable cocker spaniel, Ghillie.