The simple step that can seriously impact the look and lifespan of your fake tan

Mastering the perfect self-tan routine is key to achieving an even and long-lasting finish. But that said, if you're skipping this simple fake tan step, it may not matter how methodical your prep or application technique is...

Despite many of the best self tans offering instant results, to achieve a streak-free look one must first exert a fair amount of time and effort into readying the skin. This is also the case for the best gradual tanners which, while being more low-maintenance, still require a helping hand to achieve that coveted flawless finish. This prep work includes exfoliating, hair removal and moisturising, the latter of which is often overlooked in the pursuit of sunkissed-looking skin – especially post-self-tanning.

According to the pros, even if you've followed the "how to fake tan" steps to the letter, not continuing to hydrate and moisturise your skin afterwards can have a big impact on your tan longevity – rendering your hard work fruitless.

Why moisturiser is the one step you shouldn't skip pre- and post-fake tan

As Melanie Brownlow, founder of St. Moriz explains: "Before tanning, moisturising any dry areas such as elbows, ankles, hands and knees beforehand will help avoid build-up in those places," before also adding that those with dry skin should try, "using a thin layer of moisturiser that is oil-free as again, this will prevent unwanted tan grabbing to those areas."

But this isn't the only time moisturiser can benefit your tanning routine, whether you use the best fake tan for pale skin, medium skin or dark skin. “After tanning, keeping the skin hydrated can help extend the life of your tan," Brownlow shares, adding, "the fewer skin cells that are shed, the longer your tan will last, so moisturising your full body after tanning will help prolong your glow. Creamy butters are great for this as they will provide deep moisturisation before your skin can become dry.”

In the same vein, if you're using the best fake tans for your face, you should follow by applying your best moisturiser in the days that follow to prevent any dryness and patchy areas from forming. In other words, when it comes to a faux glow, it's key to how to make a tan last longer.

How often should you moisturise your body after applying fake tan?

So, with that in mind, how often should you moisturise after applying one of the best fake tans for mature skin, the best instant tans and the like?

Brownlow tells us: "applying moisturiser two times a day is recommended, if possible," and notes that the "best time to do this is after a shower so that you can lock in any extra moisture and enhance the look of your tan."

What are other ways to extend your tan?

As for other ways to extend the life span of your faux glow, in terms of what to know before fake tanning Brownlow recommends: "exfoliating and shaving at least 24 hours before you plan on applying your self tan. Using a primer with natural grains will prepare your skin for tanning by removing dead skin cells and evening out the surface to help your tan last longer.”

In case you're in need of a new self-tanner for summer, ahead you'll find a few of our favourite buys – it's also worth wising up on how to remove fake tan in case of any errors or for when you're ready to reset.

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