Our guide to the 6 best Zara perfumes – for expensive-smelling scents that cost less than £25

From long-lasting scents to designer rivals, these are the best Zara perfumes to add to your collection, vetted by our beauty team...

Collage of three of the best Zara perfumes featured in this guide (left to right): Wonder Rose, Red Temptation and Ebony Woods
(Image credit: Zara/Future)

Boasting some of the most affordable and luxe-smelling scents on the market, the best Zara perfumes include options to suit every taste – from sparkling fruits to warm, woody florals.

While guides to the best long-lasting perfumes will always feature big names, from Chanel to Diptyque, one affordable store continues to impress and has cemented its spot among industry giants: Zara. The retailer's own brand scents are so popular, in fact, that a few of their blends – namely Red Temptation and Golden Decade – are even counted amongst the best perfumes for women (and certainly the best cheap perfumes), thanks to their budget price point and chic formulas. Not only that, Zara fragrances are also often said to rival more premium and iconic blends, both in terms of notes and impression.

So, if you're looking to add a new and affordable signature to your collection, our team knows the Zara perfume portfolio inside out and has spritzed both new and familiar favourites to write this guide to the best of the best below. Plus, we've also included some expert tips on how to get the most from your scents of choice...

The 6 best Zara perfumes, reviewed by our beauty team

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How we tested the best Zara perfume

We have been wearing Zara fragrances for years, but have also been reviewing these fragrances consistently for months to ensure that this list is reflective of the best Zara perfumes available to buy today. But of course, as master perfumer Ruth Mastenbroek notes: "Buying a fragrance online is notoriously challenging because of the obvious limitation – you can’t smell through a screen."

A composite image of three of the best Zara perfumes

A small selection of the Zara perfumes our beauty team have tested.

(Image credit: Amelia Yeomans)

Thus, we've tested a wide range of Zara fragrances with a variety of different notes to select the best from each fragrance family, wearing each for a full day – all with the goal of helping you make an informed choice before buying. As well as seeking out the best fruity, woody, fresh and floral perfumes, we also paid close attention to factors like lasting power and potency to determine which budget Zara scents are truly the best.

Figuring out how to choose a perfume to suit your taste can be tricky, but due to their lower price points (and the occasional Zara sale offering further bargains), we think all of these Zara perfumes are pretty safe bets. Once you've found one that strikes all the right notes for you, we've also quizzed the fragrance pros on how to boost its longevity...

Tips for getting the most out of your affordable perfume

We got all the experts tips on how to get the most out of your affordable perfume.

  • Spray on wet skin: "The best time to spray perfume on your skin is right after your shower," says Iember Gordon, fragrance expert and head of marketing at The Fragrance Shop. "This is because moisture gives your scent something to hold on to, so spraying [it] on after your skin has been freshly washed boosts its staying power."
  • Notice the base notes: "Some people may pay too much attention to the initial spritz [of a perfume], as they are sold on the top notes, without hanging around to see how the fragrance develops over time," Mastenbroek notes. "While helpful, some people may place too much importance on these notes."
  • Stay moisturised: "For 'desk-to-dancefloor' situations, use an unscented moisturiser on your skin before you apply perfume," says Gordon. "This will help lock the fragrance in better as it gives a moist skin impression."
  • Assess the fragrance type: When weighing up eau de toilette vs parfum, remember that "perfume and cologne are sold in different ratios of fragrance oil to alcohol," as Gordon explains. "The more concentrated forms, like pure parfum, will cost the most and last the longest, while the less concentrated versions, like an eau de toilette, will cost less and the spritz won't last as long."
  • Create an aroma: "If you have a signature scent, you can get your clothing to smell like it as well," says Gordon. "Line your drawers with tissue paper that has been spritzed a few times [with this perfume] and allow the scent to permeate the fabrics."
Amelia Yeomans
Senior writer

Amelia joined woman&home in 2022 after graduating with an MA in Magazine Journalism from City University and she is now a senior fashion and beauty writer. She began building her career as a lifestyle journalist after completing a fashion journalism course at the Condé Nast College of Fashion & Design in 2019, writing for a variety of titles including OK!, New!, and Notion on topics such as sustainable fashion and entertainment.

With contributions from