These are the best beauty products of 2023, according to our readers and experts alike

The data has spoken - these are the best loved beauty products of 2023

Collage for the best beauty products of 2023 according to most clicked
(Image credit: Future)

Investing in the right beauty products is a lot easier when you have some tried-and-tested recommendations, but with an endless supply of reviews online, sifting through them can be a little daunting. We've looked through the data for the last 12 months to see which of our expert-recommended products were the most loved by our readers, and complied them into this list of the best beauty products of 2023. 

Beauty brands can make big claims about beauty products, but the real testament to their worth is a loyal fan base. Here you'll find the iconic beauty products that got the most clicks in 2023 on the woman&home website, from the best Jo Malone perfume that's perfect for everyday wear, to the best fake tans for a natural, streak-free glow, these are the beauty buys the masses approve of. 

Not only are these products endorsed by our readers, they're also loved by A-Listers, with beauty icons like Kate Middleton and Jennifer Aniston recommending them. So, if you want to refresh your makeup and get the best skincare routine, these are the beauty buys worth investing in today. 

11 best beauty buys of 2023

This list is based on the beauty products most clicked by our readers over the last 12 months. It's also worth noting all of products on our website have been selected by our very own beauty experts  – we only ever recommend what we'd use ourselves.

Lauren Hughes

Lauren is the former Deputy Digital Editor at woman&home and became a journalist mainly because she enjoys being nosy. With a background in features journalism, Lauren worked on the woman&home brand for four years before going freelance. Before woman&home Lauren worked across a variety of women's lifestyle titles, including GoodTo, Woman's Own, and Woman magazine.