Tracee Ellis Ross is a big fan of this volumizing mascara – and it's currently on sale
Right now you can bag yourself $10 off this mascara's usual price tag


Mascara is a make-up bag staple; once you find your favorite formula, you'll never let it out of your sight – as Tracee Ellis Ross knows.
The star, who launched her own haircare line, Pattern Beauty, in 2019, previously told Vogue that she always applies her own mascara, even when she's getting her make-up done.
Ross has just been appointed Diversity & Inclusion Adviser for Ulta Beauty, as the retailer promises to double the number of Black-owned brands it stocks in 2021.
Speaking to InStyle at a recent virtual event for her brand, she shared the best mascara she'd just discovered that's giving her lashes major volume, and that she'd worn it for a recent appearance on Good Morning America.
A post shared by Tracee Ellis Ross (@traceeellisross)
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What mascara does Tracee Ellis Ross use?
The mascara in question is none other than the IT Cosmetics Lash Blowout Mascara, created in partnership with Drybar and inspired by the volume of big, bouncy blow dries.
Even better news? The volumizing mascara is currently $10 off at Ulta, so make sure you grab yours before they all sell out.
Shop the IT Cosmetics Lash Blowout Mascara
IT Cosmetics Lash Blowout Mascara, was $25 now $15, Ulta Beauty
A super black mascara that promises 19 times more volume than your natural lashes.
Of course, this isn't the first mascara that Ross has raved about. She previously told Vogue that she swears by Benefit's They're Real Mascara for a "sexy bedroom eye".
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Duly noted!
Lucy is a UK-based beauty journalist who has written for titles including Marie Claire, Glamour and OK!, as well as contributing to woman&home. Her work covers everything from expert skin and haircare advice to beauty trends and reviews of the latest products. During her career she regularly speaks to the industry's leading hairdressers, dermatologists and make-up artists, has covered backstage at London Fashion Week and interviewed many a celeb about their beauty routine.
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