This brightening eye cream has over 100 glowing reviews on the Boots website

Often, it can be tricky for an exciting new beauty launch to live up to the hype - but for customers, it seems the new Ole Henriksen range, which recently launched at Boots, has done just that.

A popular collection across the pond, the beauty brand only just became available in the UK a few weeks ago, at the high-street store.

It was highly-anticipated by skincare fans, and the collection had a huge, 10,000-person long waiting list before it dropped online and in shops.

And it seems customers have been left delighted with the range, as one of the brand's hero products has already won over 100 positive reviews on the Boots website.

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The Ole Henriksen Banana Bright Eye Crème, £30, has gone down particularly well, with shoppers commenting in their droves to sing its praises.

Many have explained that the cream has helped to lighten dark circles under their eyes, while others claim that it's given them much less noticeable bags and softer, firmer skin in the area, with less lines and wrinkles.

One shopper wrote, 'I love this eye cream! Smells nice and a little product goes a long way. Fantastic results, helps my eyes appear brighter! Would recommend!'

While another fan said, 'I have been using this alongside the serum and love it. It's not sticky at all and really helps conceal bags and take down puffiness around the eyes…Best eye cream I have used so far!'

A third also wrote, 'This definitely brightens my under eye area when I use it. It’s really moisturising and I have felt more comfortable wearing no make up after.'

And a fourth shared another glowing testimonial. They said, 'I don't sleep well, or much at all, and because of this I have the WORST dark circles under and around my eyes.

'This creme has absolutely changed all that. It smells good, glides on and soaks in quickly and my dark circles have lightened tremendously.'

With all these glowing comments, you'd expect the product to be pretty pricey. But actually, the creme is available for the rather affordable cost of £30.

For that, you'll get a 15ml tub. So although it's not loads, many people who have already bought the crème have said you only need a small amount each day, meaning it should last a good while.

Ole Henriksen's C-Rush Brightening Gel Crème also appears to be going down well with Boots customers. Shoppers have commented that the £36 bottle has left their skin feeling brighten and tighter, as well as 'soft and silky to the touch'.

We're definitely sold!

The Ole Henriksen range is available both in Boots stores and online across the country now. So which product will you be treating yourself to?