The under-the-radar body brand A-listers use to prep their hands for award season

From a skincare-packed cleansing wash to luxuriously hydrating butter, this is a body brand worth getting to know

Collage of images of Marisa Tomei, Demi Moore and Naomi Ackie at the 2025 BAFTAs on a neutral gradient background
(Image credit: Getty Images / Neil Mockford / Samir Hussein )

With summer still a stretch away, body care might not be a focus for many of us right now, but this celebrity-approved brand has just convinced us to make it a priority all year round.

While many of us have our skincare routine down to a tee and are stocked up on our favourite makeup must-haves, it can be easy for us to neglect our body and hand care regime. But, if there's one up-and-coming body care brand that should be on your radar, let it be Joonbyrd.

Making home to some of the best-smelling body lotions and the best hand creams, this brand proved to be a popular choice for many celebrities at this year's BAFTAs - and now it's encouraging us to invest in our own body care arsenal.

The A-list approved body care brand that's all over red carpets

For those wondering about the history of the body care brand that dominated the BAFTA red carpets, let us introduce you to Joonbyrd. Founded in 2024 by leading dermatologist Dr Alexis Granite, the brand is centred around its offering of science-backed skincare, wellness and lifestyle buys for the body and soul.

After launching just one year ago, Joonbyrd has already amassed a plethora of celebrity fans with a lineup of its best-selling gems. Many of these were used to prep some of Hollywood's biggest stars ahead of the 2025 BAFTAs, which took place February 16th. As for which celebrities were sporting the brand and, of course, the exact products they opted for, we've got the complete rundown...

When it comes to any manicure, especially one appearing on a red carpet, the key is all in the prep. This was certainly the case for Demi Moore's nail artist, Imarni Ashman, who ensured the actress' hands were cleansed and hydrated before painting her glossy pink talons: “To prepare Demi's nails for the BAFTAs, I washed her hands with Joonbyrd’s Palm Wild hand wash to cleanse and hydrate." Ashman then completed the look "with Joonbyrd’s ultra-nourishing multi-tasking Confetti Sky hand treatment, which left her skin soft, bright & smooth."

Collage of Marisa Tomei with brunette straight hair and wearing a velvet black V-neck dress, Demi Moore with black straight hair and wearing a jewel-embellished halterneck dress and Naomi Ackie with black straight hair and wearing a one-shoulder glittered gown at the BAFTAs 2025

(Image credit: Getty Images / Neil Mockford / Samir Hussein)

But it wasn't just Moore who relied on Joonbyrd for her manicure prep, celebrity manicurist Michelle Class also used the Confetti Sky Hand Treatment as the finishing touch to actress, Marisa Tomei's barely-there neutral nails.

Straying away from manicures, makeup artist, Kenneth Soh reached for Joonbyrd's Sunday Sofa Body Butter to prep the skin of actress Naomi Ackie, who starred in the hit film 'Whitney Houston: I Wanna Dance with Somebody'. Soh focused the indulgent formula on the stomach and décolleté, massaging the product in gentle circular motions.

Sennen Prickett
Digital Beauty Writer

Sennen is Digital Beauty Writer at woman&home, where she shares the latest beauty launches, trending buys and personal product recommendations, from makeup and hair to skincare and nails. She is also a judge for the annual woman&home Haircare, Skincare and Beauty Awards.

Previously, Sennen achieved a First Class Fashion and Beauty Journalism degree at Birmingham City University, before undertaking her role as Junior Digital Fashion and Beauty Editor at FROW Magazine. During this position, she wrote about the latest industry news, new product launches, viral trends and thoroughly reviewed a lineup of beauty products. Since leaving FROW, Sennen has gone on to create fashion, beauty and lifestyle content with numerous brands, including Who What Wear UK, HuffPost UK and Harvey Nichols.

When she’s not writing about all things beauty, Sennen spends her spare time outside of work watching the latest Netflix series, doing lots of online shopping and going on countryside walks with her dog.